News & Deals

Laurel Ridge 2/6/22

Bontrager WaveCel Helmets

WaveCel: the biggest advancement in the protection against cycling concussions

The Future Is Here!

Go to the market.
Go to the beach.
Go get coffee.

The Electra Townie® Go! is an easy-to-use, fun-to-ride, pedal assist e-bike with surprising power that’ll make you want to go forever. You can flatten hills and shorten distances with the Bosch Active System and four levels of power support from Eco to Turbo mode. Multi-gear functionality lets you control output and battery life. 

Stop in today for a test ride!

The Beauty of Cross Country Skiing

Jim Sota, our resident bike guru, shows us the beauty of the woods in winter at Laurel Ridge State Park. The Laurel Highlands features numerous spots to cross country ski or snowshoe and Route 31 Bike, Board & Ski rents or sells everything you need to get started. And in addition to the lovely scenery you have the added benefit of burning about 475 calories per hour.

Trek Unveils Trek Connect Online Ordering

AR5Q1477

In a first for a major U.S. bike brand, Trek Bicycle will begin sales of complete bikes to consumers via its website in late September. Bikes will be shipped to Route 31 Bike, Board & Ski— not direct to consumers — for assembly.

Trek also will begin online sales of parts & accessories from its own brands, including Bontrager and Electra, as well as other bike brands including Park Tool, Garmin, Finish Line and Burley. Trek will deliver these products direct to consumers.

Route 31 Supports People for Bikes

people for bikesUniting millions to make riding better for everyone.

PeopleForBikes is the movement to make riding better for everyone. By collaborating with millions of individual riders, businesses, community leaders, and elected officials, we’re uniting people to create a powerful, united voice for bicycling and its benefits.

Our goal is to make every bike ride better, whether that ride takes you on trails, down to the grocery store, or all the way across town. Why? Because when people ride bikes, great things happen for our bodies and our minds, and our local and global communities.­­

So who are we?

We are casual riders, weekend warriors, and commuters. We are parents and grandparents, neighbors and friends. We are business owners and industry leaders.

We are people who enjoy riding bikes, just like you.

Now Stocking Electra Bikes

electra crusier

This is the bike that started it all. 21 years ago we launched the company on the idea that we could improve on an American classic. So we opened up the frame geometry, moved the pedals forward, relaxed the seat angle and gave the entire body some breathing room. The result was a less clunky, more ergonomic ride that features our patented Flat Foot Technology®. And then we dialed it in with our signature Electra style and attention to detail. 21 years later, our Cruiser collection is all grown up. Choose between an alloy or steel frame, single or multiple gears, and a variety of styles and accessories that let your true self shine.

With so many colors and personalities to consider, you’ll want to be sure to notice the brand new Ladies’ Fashion models and Men’s Attitude bikes. They’re pretty sweet. Once you’ve decided on your bike, check out Electra apparel and accessories on electrabike.com for more ways to customize your ride.

– See more at: http://www.electrabike.com/bikes/cruiser#sthash.T4F1KCWh.dpuf

Route 31 now a GoPole dealer!

GoPole accessories in Somerset PARoute 31 is now a dealer for GoPole® accessories. GoPole® is dedicated to designing and manufacturing high quality mounts & accessories made specifically for GoPro® cameras. The #1 selling accessory brand worldwide, GoPole® is the choice for the world’s top athletes & action sports filmmakers.

Oakley Oil Rig Sunglasses Big Seller at Route 31

Oakley Oil Rig SunglassesRugged and ready for battle are these Oil Rig sunglasses by Oakley. The unique curve on the white frame allows medium-size faces to get a precise fit that doesn’t stick out at the sides. The sculpturally integrated hinges are engineered with dual-cam action and the linear ear stems provide a comfortably secure grip. Of the last 40 pairs of OAKLEY sunglasses we’ve sold, 16 of them have been OIL RIGS and we have all 5 in stock!

Route 31 hosts Somerset Chamber of Commerce Mixer

Route 31 mixerOwner Craig Rosman (R), bike tech Ben Brinton (center) and Rep. Keith Rothfus (L) examine a Trek 1.2 T H2 road bike at the Somerset County Chamber of Commerce mixer held May 2nd at Route 31 Bike, Board & Ski.